This Hidden Oklahoma Ice Cream Spot Serves Sundaes Locals Keep All to Themselves

Think you know every sweet spot in Oklahoma City worth visiting? Locals might argue otherwise, especially when it comes to their favorite ice cream hangout.

Roxy’s Ice Cream Social sits quietly in the Plaza District, serving up scoops that have neighborhood regulars coming back week after week. Some folks drive from Norman just to get their fix, and they’re not shy about calling it the best ice cream in the state.

The colorful parlor operates like a throwback soda fountain, complete with a retro bar where you can perch and watch your sundae come together. Vegan options share freezer space with classic flavors, and the seasonal specials rotate often enough to keep things interesting.

Groups debate whether the s’mores sundae tops the cookie sandwiches, while others swear by the floats made with house sodas. This isn’t just another dessert shop trying to cash in on Instagram aesthetics.

Roxy’s has built a loyal following by focusing on quality ingredients, creative combinations, and a welcoming vibe that makes everyone feel like a regular.

So the real question is: are you ready to join the locals who’ve been keeping this place to themselves, or will you keep wondering what all the fuss is about?

The Plaza District Location Sets the Whole Vibe

Roxy’s calls the Plaza District home, and that matters more than you might think. This stretch of Northwest 16th Street pulses with local energy, where murals cover brick walls and independent shops line the sidewalks.

The ice cream parlor fits right into this creative pocket of Oklahoma City, drawing crowds who appreciate businesses that reflect neighborhood character rather than corporate polish.

Finding parking can test your patience on busy evenings, but that’s part of the Plaza District experience. Street spots fill up quickly, especially during First Friday events when the whole area comes alive with art walks and live music.

Locals know to arrive early or embrace a short walk from a few blocks away.

The outdoor seating gives you front-row views of the district’s constant parade of characters. Couples stroll past with dogs, artists haul canvases to nearby studios, and families window-shop between bites of ice cream.

Sitting outside at Roxy’s means becoming part of the Plaza District’s rhythm, watching Oklahoma City’s creative side unfold in real time.

Address: 1732 NW 16th St, Oklahoma City, OK 73106

Vegan Options That Actually Taste Like Ice Cream

Lactose intolerant folks and vegan visitors don’t have to settle for sad sorbet at Roxy’s. The shop serves multiple dairy-free flavors that compete directly with traditional options, earning praise from customers who can usually taste the difference.

German chocolate with nuts stands out as a favorite, creamy enough that many people don’t realize it’s vegan until they ask.

Dark chocolate pistachio and blueberry cheesecake rotate through the vegan lineup, each one crafted to deliver full flavor without relying on coconut as a crutch. The texture matches what you’d expect from premium ice cream, not the icy or grainy consistency that plagues so many dairy-free alternatives.

Regular customers who don’t follow vegan diets often choose these flavors simply because they taste phenomenal.

This commitment to inclusive options reflects Oklahoma’s growing food scene, where dietary restrictions no longer mean missing out. Roxy’s proves that serving vegan ice cream doesn’t require compromise or apology.

The flavors stand on their own merits, competing for freezer space and customer loyalty right alongside milk-based classics.

S’mores Sundae Dominates the Menu

Ask regulars what to order at Roxy’s, and the s’mores sundae comes up repeatedly. This signature creation layers graham cracker crumbs, hot fudge, and marshmallow into something that captures campfire nostalgia without the smoke.

The hot fudge deserves special mention because it’s legitimately excellent, rich and glossy without that waxy coating some shops pass off as chocolate sauce.

First-timers often pair it with cream soda for a float variation, creating a fizzy, sweet combination that hits different than a standard sundae. The graham cracker elements add textural contrast that keeps each bite interesting, preventing the sugar overload that can make other sundaes feel one-note halfway through.

Seasonal flavors come and go, but the s’mores remains a permanent fixture because customers won’t let it disappear. People mention it specifically in reviews, drive across town for it, and introduce out-of-town visitors to it like a point of pride.

That kind of consistency builds trust, turning casual visitors into regulars who know exactly what they’re getting every time they walk through the door.

Cookie Sandwiches Pack Serious Flavor

Roxy’s cookie sandwiches solve the eternal ice cream dilemma: do you want a cone or a cup? The answer becomes neither when you spot these thick-cookie creations in the display case.

Cookie Monster ranks as a top seller, sandwiching cookies and cream ice cream between two perfectly baked cookies that stay crispy despite the cold filling.

The cookies themselves deserve credit for not turning into soggy messes. They maintain structural integrity while you eat, providing that satisfying crunch that makes the whole experience work.

Too many shops use soft, cake-like cookies that fall apart or freeze into hockey pucks. Roxy’s nails the balance, creating cookies that complement rather than compete with the ice cream.

Watching them assemble your cookie sandwich adds to the appeal. Staff members scoop generously, pressing the cookies together with just enough force to secure everything without squishing ice cream out the sides.

You get substantial heft in your hands, enough dessert to share if you’re feeling generous or tackle solo if you’re committed. Either way, you’re getting quality ingredients assembled with care.

House-Made Sodas Elevate Every Float

Root beer floats might seem basic until you taste one made with Roxy’s house sodas. The shop creates its own fountain drinks, controlling flavor profiles and carbonation levels in ways that bottled sodas can’t match.

Root beer stands out as a customer favorite, but the cream soda surprises people who’ve never tried the real thing beyond generic grocery store versions.

Floats work because the soda interacts with melting ice cream, creating that foamy top layer that tastes like childhood summers. Using house-made sodas intensifies this effect, adding complexity that makes you slow down and actually taste what’s happening in the glass.

The carbonation stays lively without overwhelming the ice cream, maintaining balance from first sip to last.

Staff members know their sodas, offering samples and suggestions based on which ice cream flavors pair best. Cherry ice cream with certain sodas, cookies and cream with others.

These aren’t random combinations but tested pairings that maximize flavor interaction. Ordering a float at Roxy’s means tapping into this accumulated knowledge, benefiting from countless experiments that happened before you walked in.

Retro Interior Channels Old-School Soda Fountains

Walking into Roxy’s feels like stepping into a carefully curated version of mid-century America. Bright colors pop from every surface, creating an energetic atmosphere that matches the Plaza District’s artistic personality.

The bar counter runs along one wall, offering seats where you can watch staff work while you eat, turning dessert into a bit of theater.

The space stays compact but never feels cramped, even when lines stretch toward the door during peak hours. Indoor seating fills up quickly on hot Oklahoma afternoons, but turnover happens fast enough that waits rarely exceed ten or fifteen minutes.

The design encourages lingering without overstaying, striking that balance between welcoming and efficient.

Cleanliness stands out immediately because the bright colors and white surfaces show everything. Staff maintains the space throughout service, wiping down the bar and tables between customers.

This attention to detail matters in a food service environment, building confidence that the same care extends to how they handle ingredients and equipment. The vibrant aesthetic isn’t just Instagram bait but a reflection of operational standards that keep customers coming back.

Seasonal Flavors Keep the Menu Fresh

Roxy’s rotates seasonal offerings frequently enough that regular visitors always find something new to try. Pineapple sorbet appears during summer months, delivering refreshing tropical notes that cut through Oklahoma heat.

Mango ice cream shows up with actual fruit pieces mixed throughout, not artificial flavoring pretending to be mango.

These rotating flavors prevent menu fatigue for people who visit weekly or monthly. You can order your reliable favorite or take a chance on whatever limited edition currently occupies a spot in the freezer case.

Staff members encourage sampling, letting you taste before committing to a full scoop or pint.

The seasonal approach also reflects ingredient availability and quality. Rather than forcing certain flavors year-round using inferior frozen or preserved ingredients, Roxy’s adjusts offerings based on what’s actually good right now.

This philosophy aligns with broader trends in Oklahoma’s food scene, where farm-to-table thinking influences everything from fine dining to casual dessert shops.

Checking their current flavor lineup before visiting becomes part of the ritual for devoted fans. Social media updates announce new arrivals, creating anticipation and giving people reasons to make special trips even when they weren’t necessarily craving ice cream that particular day.

Staff Knowledge Makes Ordering Easy

The team working behind Roxy’s counter knows their product thoroughly, answering questions about ingredients, flavor profiles, and dairy-free options without hesitation. This expertise matters when you’re staring at a dozen flavors trying to decide between caramel cappuccino and cookies and cream.

Staff members offer genuine recommendations rather than defaulting to whatever’s most popular.

Sampling policies let customers taste multiple flavors before ordering, removing the risk from trying something unfamiliar. This confidence-building approach encourages experimentation, helping people discover flavors they might otherwise skip based on name alone.

The process never feels rushed, even when lines form during busy periods.

Friendly service gets mentioned repeatedly in customer feedback, suggesting consistent training and hiring practices rather than occasional good luck.

The staff’s positive attitude contributes significantly to the overall experience, turning a simple ice cream purchase into an interaction people remember and mention when recommending the shop to friends.

New employees clearly receive proper training because service quality remains steady regardless of who’s working.

This consistency indicates strong management and operational systems, the kind of behind-the-scenes infrastructure that separates thriving local businesses from places that rely solely on novelty to attract customers.

Pints to Go Extend the Experience

Smart visitors grab pints on their way out, extending the Roxy’s experience beyond a single visit to the shop. Popular flavors like mango and coffee and cream sell quickly, sometimes requiring customers to ask staff about current availability.

These take-home containers let you enjoy premium ice cream in your pajamas without driving across town at nine o’clock on a Tuesday night.

The pints maintain quality during transport if you head straight home, though Oklahoma heat means you shouldn’t run errands afterward unless you enjoy soup.

People from Norman and other surrounding areas often stock up, buying multiple pints to justify the drive and ensure they’re covered for late-night cravings throughout the week.

Pricing reflects the quality you’re getting, positioning these pints as special treats rather than everyday grocery store purchases. The cost feels justified when you’re eating ice cream that tastes distinctly better than mass-produced alternatives, made in smaller batches with more attention to ingredients and technique.

Gift-giving becomes easier when you know someone’s favorite Roxy’s flavor. Showing up to a dinner party with a couple of pints of local ice cream beats bringing another dessert, especially in Oklahoma, where supporting neighborhood businesses is a point of pride.