Family Travel Consulting Partnership offers value-added marketing and advertising packages to fastest growing segment of tourism market – family travel
(New York, NY – October 13, 2011) Three leading family travel websites – Family Travel Forum, Taking the Kids and Traveling Mom – announce a partnership to offer value-added marketing and advertising packages – including a monthly “Dream Big” giveaway contest — to companies and destinations in the family travel market, the fastest growing segment of the travel and tourism industry.
“The vast majority of families have a dream trip on their bucket list and, as the Family Travel Consulting partnership, we want to make that trip a reality,” said Eileen Ogintz, creator of Taking the Kids®. “Likewise we want to help trusted brands dream big by reaching family travel decision makers, which in most cases is the mom.”
Lindblad Expeditions, which travels in alliance with the National Geographic Society and is rated one of the top small ship cruise lines for families, is one of the first partners of the three sites. Lindblad will provide a dream trip to Galapagos for a family of four – an exploration of hiking, snorkeling, Zodiac rides, and rare, up-close encounters with wildlife that have no fear of humans – in a month long contest ending November 8, 2011. Pioneers in travel expeditions, Lindblad Expeditions will join our “Twitter Party” on October 17, 2011 at 9PM ET using the #TMOM #DREAMVACAY hashtags.
“We are delighted to partner with Family Travel Consulting,” said Elizabeth Crabill, VP of Marketing for Lindblad Expeditions. “We recognize how conscientious and committed they are to recommending only the best and most trusted travel experiences. Our authentic, immersive Galapagos expedition connects families with nature, and is a great kick off for their “Dream Big” program.”
Family Travel Consulting brings together three of the leading family vacation resources – Kyle McCarthy, a founder of Family Travel Forum; Eileen Ogintz, creator of the syndicated travel column Taking the Kids, and Kim Orlando, creator of the TravelingMom.com and the TMOM Blogger Network to reach more family vacation planners where they live, online, in a mobile world and through social media.
Together, Family Travel Consulting has a strong and loyal following that averages more than 100,000 unique site visitors per month, 240,000 Twitter followers and a combined 43,000 fans on Facebook, plus newsletters reaching more than 70,000 family travelers.
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