Alabama’s charm extends beyond its famous football teams and historic civil rights landmarks. The state’s small towns, once known for their peaceful Southern hospitality, have experienced significant transformations as tourism surges.
From coastal havens to mountain retreats, these communities have seen their identities shift as visitors flock in growing numbers. Local residents have mixed feelings about these changes, acknowledging economic benefits while mourning the loss of their towns’ original character.
1. Gulf Shores: Beachfront Crowds Changing a Once-Sleepy Shoreline

Gulf Shores began as a small fishing and shrimping community, known mainly to locals who enjoyed miles of undeveloped beaches. Over time, it has grown into one of Alabama’s most recognized tourist destinations, particularly along the Gulf Coast. Today, its skyline is lined with high-rise condominiums, and beach roads are filled with out-of-state license plates during peak months.
Fishing remains a part of Gulf Shores’ identity, but charter boats and recreational activities like parasailing and dolphin tours now dominate the waterfront. Festivals such as the Hangout Music Festival draw national attention, further cementing Gulf Shores as a hotspot rather than a hidden gem. Locals note that while tourism has provided jobs and amenities, the small-town atmosphere has shifted to something much more seasonal and visitor-focused.
2. Fairhope: Quaint Bay Town Now Filled With Seasonal Visitors

Fairhope, perched on Mobile Bay, has long been known for its arts community, unique origins as a single-tax colony, and scenic bluff views. Its walkable downtown still features galleries, cafes, and shops, but on weekends, visitors from across the Southeast fill the streets, sometimes outnumbering locals.
Events such as the Fairhope Arts & Crafts Festival bring national attention, but residents point out that this popularity makes it difficult to enjoy everyday amenities without navigating crowds. The bayfront rose garden and municipal pier, once quiet local retreats, are now year-round attractions. For many longtime residents, the changes have meant adjusting to a new rhythm; one shaped by steady waves of seasonal visitors rather than the slower pace that once defined Fairhope.
3. Orange Beach: Resort Development Replacing Small-Town Feel

Neighboring Gulf Shores, Orange Beach shares much of the same transformation. Once defined by fishing and modest coastal cottages, it is now home to some of the largest resorts on the Alabama coast. Wide stretches of beach have become lined with rental properties, and marinas host a mix of charter boats, jet skis, and dolphin cruises.
Orange Beach’s Wharf entertainment district has added a new layer of nightlife, shopping, and concerts. While this attracts many tourists, it also highlights how far the community has shifted from its quieter past. Longtime locals recall when the coastline felt more like a fishing village and less like a resort corridor. Even so, Orange Beach continues to balance its heritage with modern development, trying to preserve local traditions while accommodating tourism’s growth.
4. Mentone: Mountain Village Transformed by Vacation Rentals

High atop Lookout Mountain, Mentone was once known mainly for summer camps, local art, and the natural beauty of DeSoto Falls and Little River Canyon. Its tiny downtown still exudes charm, but the rise of vacation cabins and short-term rentals has reshaped the housing market and the local way of life.
On weekends, Mentone’s streets are full of out-of-town visitors browsing galleries and gift shops, or stopping at small cafes before heading to nearby trails. Residents say that weekdays still feel quiet, but the weekends transform the village into something resembling a tourist hub. Mentone’s story highlights both the resilience of its community and the challenges of maintaining a small-town identity while adapting to a seasonal influx of visitors.
5. Magnolia Springs: Riverside Charm Affected by Growing Popularity

Magnolia Springs, known for its spring-fed river and tree-lined streets, is one of Alabama’s most unique small towns. It is also the only place in the United States where mail is still delivered by boat. This quiet quirk; once a little-known fact; has become a draw for curious travelers.
With more coverage in regional magazines and travel blogs, the town has seen a steady increase in visitors. Kayakers and photographers often fill the Magnolia River on weekends, and beloved spots like Jesse’s Restaurant now attract both locals and tourists. Residents celebrate the attention their town has received but also recognize the challenge of keeping its distinctive atmosphere intact while accommodating more visitors each year.
6. Fort Morgan: Historic Site Mixed With Heavy Summer Tourism

At the far tip of a narrow peninsula west of Gulf Shores, Fort Morgan has stood since the 1830s as a military stronghold and historic landmark. For decades, its beaches provided a quieter alternative to the busier stretches of Alabama’s Gulf Coast. That has changed as vacation rentals have spread across the peninsula, drawing more summer visitors.
Traffic on the two-lane Fort Morgan Road slows dramatically during peak season, and the fort itself now welcomes crowds throughout the year. Preservationists work hard to protect the historic structure from wear caused by increased foot traffic, while residents nearby note that the peninsula feels far less secluded than it once did. Still, Fort Morgan remains a place where Alabama history meets modern tourism, even if the balance is increasingly difficult to maintain.
7. Dauphin Island: Fishing Village Turned Tourist Getaway

Dauphin Island, connected to the mainland by a bridge, was once known almost entirely as a fishing community and bird sanctuary. Its west end beaches and Audubon Bird Sanctuary still highlight its natural appeal, but tourism has brought major changes. Vacation homes and rentals now make up much of the housing along the shoreline, especially after rebuilding efforts following hurricanes.
The island’s cultural identity remains tied to fishing and wildlife, with attractions like the Estuarium at the Dauphin Island Sea Lab teaching visitors about marine life. However, residents note that summer weekends bring heavy traffic and crowded beaches that feel far removed from the quiet community of decades past. Tourism has undoubtedly supported the island’s recovery and growth, but many locals continue to reflect on how different Dauphin Island feels compared to its fishing-village roots.
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